B2B

B2B: Become a Partner or Commission a Custom Production

Interested in becoming an ABC Brianza reseller, or do you need a custom production for your business? These are two separate, independent paths: here's how each one works.

Path 1

Become an ABC Brianza Partner

Dedicated pricing terms for resellers in Italy and worldwide, with no geographic restrictions, for those who want to distribute the existing ABC catalogue.

ABC Brianza offers a dedicated partner programme for shops, in Italy and abroad, that want to add the ABC brand to their catalogue. Partners get access to dedicated pricing terms, with no geographic restrictions: we work with resellers all over the world.

The programme is designed for those selling the existing ABC catalogue, not for those who need a custom, off-catalogue batch. For that kind of request, the right path is the second one, shown alongside.

How to get started: write to abc@abcbrianza.it describing your shop and the market you operate in. The ABC Brianza team will get back to you to work out the partnership terms together.

Path 2

Custom Production Orders

Commission a batch of custom, off-catalogue models, produced as a one-time run and resold under your own brand.

Some companies aren't looking for a partnership, but want to commission a specific, off-catalogue batch of models, produced as a one-time run and resold under their own brand. For example: an automotive company wants a model of a particular Ferrari, not in the ABC catalogue, to resell to its own customers.

  1. ContactWrite to abc@abcbrianza.it describing the model you'd like to commission and where it will be resold.
  2. AssessmentWe'll work together to assess technical feasibility, batch size and production timing.
  3. ProductionThe batch is produced according to the agreed specifications.
  4. DeliveryModels ready for resale, under the brand and through the channels you choose.

Important: commissioning a custom production doesn't automatically make you an ABC Brianza partner. These are two separate, independent business relationships: you can choose one, the other, or both.

This is different from Special Projects, which is designed for private collectors, clubs and enthusiasts who want a one-off piece or a small series for their own use. B2B custom orders, by contrast, are designed for companies and industry operators intending to resell the batch commercially.

Frequently Asked Questions

Who can become an ABC Brianza partner?

Shops and resellers, in Italy or abroad, who want to add ABC Brianza's production to their catalogue for resale to their own customers.

Is the partner programme available outside Italy?

Yes, ABC Brianza works with partner resellers all over the world, not just in Italy.

What is a custom production order?

It's the production of a specific, customised batch of models, not featured in the ABC Brianza catalogue, commissioned by a company that then resells it under its own brand or through its own channels.

Does commissioning a custom batch automatically make me an ABC Brianza partner?

No. Commissioning a custom production is a separate business relationship from the partner programme: you can request a custom order without joining the partner programme, and vice versa.

Can I request both the partner programme and a custom production?

Yes. The two paths are independent: you can choose to become a partner, commission a custom production, or both, depending on your business's needs.

What's the difference between a custom order and Special Projects?

Custom orders are designed for companies and industry operators who want to resell the batch commercially. Special Projects, on the other hand, is dedicated to private collectors, clubs and enthusiasts who want a one-off piece or small series for their own use, without reselling it.

How do I request the partner programme or a custom order?

Write to abc@abcbrianza.it specifying whether you're interested in the partner programme, a custom production order, or both: the ABC Brianza team will get back to you to work out the details together.